The following has been produced solely by Brian Powell, and in no way
reflects the opinion of SUNY Buffalo Physics Department or anyone
else. This took place around the time of 4/05.
Amazon Cans 1-star Reviews
A couple of months ago, I came across the book
"The Final Theory: Rethinking Our Scientific Legacy" by Mark
McCutcheon. This is your standard "I bet you didn't know that E=mc^2
was wrong" book, written by some electrical engineer who might have
physics 101 under his belt. I
didn't read the book, but spent a fair amount of time perusing "The
Flaws of Science" link on McCutcheon's website, as well as the first
chapter of his book, which so happens to be available for download.
In a word, complete garbage. This is not surprising, and I'm sure
many of you have seen this type of crap time and time again. Out of
curiosity, I checked to see if Amazon.com was selling the text, and
in fact,
they were. Perhaps a bit unsettling, I was willing to let this
all rest, when I noticed that this book had a flawless 5-star average
review. Today, as I write this, there are 31 reviews: 1 3-star and 3
4-star, and all the rest a whopping 5 stars. These 5-star reviewers
really like this book, too! I decided to write my own review.
Granted, I hadn't read the whole book, but since the
website walks you through much of what is discussed, I was pretty
sure of the content, and I had read the first chapter, which really
ticked me off. What I will detail below is the month-long
battle that ensued with Amazon.com, as they simply refused to post
my negative reviews. During this whole fiasco, I noticed many other
reviewers who had 1-star reviews posted, for perhaps a matter of
hours, only to be removed. What really angers me is that the review
service should be completely unskewed, since this is what Amazon
claims.
And when I brought it to their attention, they more or
less told me to go screw myself. Here's how it happened...
First Review: This was a tad harsh. Amazon
didn't post it. It was
also submitted to Barnesandnoble.com, and they posted it. Good for
them!
I asked Amazon what the deal was, and they replied.
Fair enough- so I cleaned it up, and re-submitted it. I
waited 3 days, not the requisit 5-7 business days, as they seemed to be
posting reviews pretty quickly. When my review didn't show up, I
emailed them again.
They reply. I'm accused of attacking the
author and his credentials, and for refuting the claims of a
non-fiction book! I'm told to state things as "my opinion". I'm starting to lose patience at this point, but am
driven by some unknown, masochistic force to continue dealing with these people. I clean it
up, following their suggestions...and it gets posted!! For about 2
hours, then it gets yanked. This is odd, and seems to happen quite
often at Amazon.
My patience has been drained to zero, and my sanity is quickly
following. I email them again to see if I can't get a successful
1-star review up on their site. Their
response makes blood shoot out of my nose. This complete
contradiction convinced me that this was hopeless. Note
especially the last line, "We ask that you not use it as a place
for discourse on the subject matter."
I submitted a final
complaint telling them that I had given up, and that they had lost my
business. They reply. Note the
line "Now, although this is an improvement, your
review still does not address the subject matter in the book,
nor
does it offer a reader any reason why they should or should not
read
this book, other than your personal opinions that you disagree
with
the content." Yet another contradiction. A quick look through
the positive feedback comments yield many that don't fit this
guideline. For example, the review
Having read this, I feel like a person who is aware that the
earth is round walking among those who still believe it to be
flat.
is not only nauseatingly retarded, it neither addresses the
subject matter nor gives me a reason to buy the book. The only
difference is that this person gave McCutcheon 5 stars, and I gave
him 1.
This completes my harrowing journey through the idiocy that is
Amazon.com. I encourage anyone who is interested to check out this
book, and if you feel so compelled, to write a review. I'm convinced
something fishy is going on, and it's going to take more than just a few
customers to uncover it.